|3. John D.Rockefeller 1839-1937
«The only time ever saw John Rockefeller enthusiastic was when a report
came in from the creek that his buyer had secured a cargo of oil at a figure much below
the market price. He hounded from his chair with a shout of joy, danced up and down,
hugged me, threw up his hat, acted so like a mad man that I have never forgotten it . .
John D Rockefeller had been raised in the strictest
Baptist faith, in the paternal farm near Cleveland, Ohio. Greedy since his childhood, he
used to buy candies wholesale to resell them to his siblings at a profit. After mandatory
school, he works at 16 as an accountant for a grocer in Cleveland, giving the greatest
satisfaction to his employer by his diligence. He was the kind of accountant that saw
everything and forgot nothing. Rockefeller did not forget this early experiences when he
came to run his own business
To learn more about John D. Rockefeller's personality, read the excellent
biography by Ron Chernow : Titan : The Life of John D. Rockefeller Sr.
A very religious man, John D. Rockefeller thought that God would reward
the chosen ones. He had the frugal man's hatred for waste, disorder and middlemen. He did
not like public life and the only places where he was to be seen was his office, his house
and the Baptist church. His innate taste for secret was reinforced by the public's critic,
and his face was one of the least familiar in the Standard Oil Company.
He was never
seen either in the oil regions. People began to bestow an suspicious admiration on this
man that nobody never saw but who seemed to control everything. The result of this awe was
to neutralize the common resistance efforts from the independents. Rockefeller never
smiled, except for an exceptionally profitable deal, and he decided young that the oil
business was his. With a calculating coldness and an enormous determination he began very
soon. In 1863 with and associate and a chemist, he builds his first refinery in Cleveland,
producing naphtha and kerosene. Reinvesting constantly the profits and keeping costs and
wages as low as possible, John D. Rockefeller grew quickly his business.
Rockefeller toward the end of his life
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